Floraria - Long Red Cut-Out Dress - main

Floraria - Long Red Cut-Out Dress - worn

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Floraria - Long Red Cut-Out Dress

$179.95 $89.95 Save 50%

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Designed to take centre stage, this long dress pairs a vivid floral print with a modern cut-out design and a fully open back. Ideal for special occasions, holidays or summer nights when you want to shine.

Cut-out design – a front slit that highlights the neckline.
Open back with high waist – a sensual, elegant look.
Lightweight, flowing fabric – drapes beautifully with every movement.

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Erik Hansen, Ingrid and Astrid Johansen and more than 15,000+ people trust Our Store.

Style That Feels Effortless

At IMOGEN SYDNEY, we believe getting dressed should feel effortless, confident and beautifully uncomplicated.

Our collections are thoughtfully curated with modern femininity in mind — bringing together timeless silhouettes, flattering fits and versatile pieces that can move seamlessly from everyday moments to special occasions.

We focus on styles that are easy to wear, easy to combine and designed to make you feel your best. From elegant dresses and refined sets to everyday essentials and statement pieces, every collection is selected to help you build a wardrobe that feels polished without trying too hard.

For us, fashion is about more than what you wear. It is about how you feel when you step out the door — comfortable, confident and completely yourself.

Welcome to IMOGEN SYDNEY — effortless style for every moment.